Key Account Manager - On-Trade Groups and Lease Cos – Beavertown Brewery
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KEY ACCOUNT MANAGER ON-TRADE GROUPS AND LEASE CO’S


ROLE OVERVIEW


Reporting into our National Account Manager On-Trade, this role will play a big support in looking after the UK’s leading National On-Trade Groups! You will be responsible for developing strong field operational relationships across the On-Trade groups, through aligning to their field structures and making things happen at bar level. 


You will work on creating a long-term field contact strategy across the different On-Trade groups, educate and train all of our local key customers on Beavertown’s brands and story and include the group’s bar tenders in the Beaver Believers programme. 


This role will include working cross-functionally with various operational teams and stakeholders to organise local activities in key bars across the year, and will represent Beavertown at promotions, tastings and special events.


DUTIES & RESPONSIBILITIES



• Creating a long-term field contact strategy across the different On-Trade groups to help support the operational managers at local level

• Educate and train all of our key customers locally on Beavertown’s brands and story

• Include the groups bar tenders in the Beaver Believers programme

• Establish ongoing ways of working and principles with the various operational teams to drive consistency of approach and efficiency within the relationships.

• Work with operational field managers/Marketing managers to organise local events/activities in key bars across the year

• Ensure all groups are beavered up POS wise 

• Communicate sales results on a weekly and monthly basis to broader Sales team and Commercial Director

• Represent Beavertown Brewery at promotions, tastings and special events 

• Be available for evening and weekend customer meeting/events

• Perform additional responsibilities and duties as assigned by line manager

• Be the lead operational contact for Beavertown

• Work with the NAM to ensure Beavertown have the correct level of resources allocated for the scale of the budgeted growth.


SKILLS & EXPERIENCE REQUIRED FOR THIS ROLE


• Retail pub experience desirable  

• Strong Sales and negotiation background

• Proven track record in building strong customer relationships

• Ability to take the initiative to gather and use customer feedback to identify customer and market opportunities 

• Proven analytical skills and understanding of syndicated data

• Demonstrated diligence and ability to follow through on all commitments (internal and external stakeholders)

• Excellent written and verbal communication skills and must be able to communicate effectively across all levels 

• Demonstrated ability to achieve performance goals with a minimum of direction 

• Strong personal drive and focus on results 

• Demonstrate a passion for the industry and Beavertown brand!


If you’re interested, please send your CV, salary expectations, notice period and a little bit about why you think you’re suitable for the role to: recruitment@beavertownbrewery.co.uk 


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