Cookie Policy

1. What this Policy Covers

This Cookie Policy sets out:

  • what a cookie is (paragraph 2);
  • an overview of the cookies we use (paragraph 3);
  • what you can do if you do not agree to the cookie use (paragraph 4); and
  • concluding remarks (paragraph 5).

We use cookies to give you a better online experience. If you have already indicated your cookie preferences in relation to this website (“Website”), you should still read the following policy to ensure you understand how we use cookies.

In order to make full use of the Website, your computer, tablet or mobile phone will need to accept cookies. Accordingly, it is important that you know what cookies our Website uses and for what purposes.

2. What is a cookie?

Cookies are small text files containing small amounts of information which are downloaded and may be stored on your user device e.g. your computer (or other internet enabled devices, such as a smartphone or tablet). We may use similar techniques, such as pixels, GIFs, web beacons, device fingerprints, etc. For the sake of consistency, all these techniques combined will hereafter be referred to as ‘cookies’.

This Cookie Policy provides you with information about the cookies we use and why. Sometimes a cookie ID or the information a cookie collects can be considered personal data. Our sets out full details of the personal data we may collect and how we may use your personal information.

3. Cookies used on the Website

We use functional cookies to operate the Website (these are set by default). We’d also like to set optional functional, performance and targeting cookies. Full details of all of these cookies can be found in the drop down menus when you click “Preferences” on the cookie banner. By clicking “Accept” on the cookie banner, you give your consent to us placing and/or reading cookies.

Some of these are session cookies that are temporary and allow us to link your actions during a browser session. Session cookies are erased when you close the browser. Other cookies are persistent cookies, which remain on your device for the period of time specified in the cookie. This Website uses cookies for the following purposes:

  • STRICLTLY NECESSARY COOKIES

These cookies are essential and help you navigate the Website and use its features. These cookies also help to support website security and basic functionality. These cookies cannot be disabled.

  • FUNCTIONAL COOKIES

These cookies enable the site to provide enhanced functionality and personalisation. They may be set by us or by third party providers whose services we have added to our website. IF you do not allow these cookies then some or all of these services may not function properly.

  • PERFORMANCE COOKIES

Performance cookies help us to understand the behaviour of our visitors and their usage of the Website. For instance, we can use these cookies to gain insight into how our visitors use our Website. This means we can find out what works and what does not. It allows us to continuously improve the Website and to measure how effective our advertising and communication is. Performance cookies also allow the Website to remember choices made and provide enhanced, more personal features.

We also use technologies to track email engagement data (i.e. opens and clicks to understand when an email is opened, how many times it is opened, what device or devices are involved and rough physical location, deduced from the internet protocol (IP) address). Based on this information, we will adapt our marketing campaigns and communications to ensure our emails are relevant and of interest to you.

  • TARGETING COOKIES

Targeting cookies will remember your product and page preferences, and in general that you visited the Website. We strive to provide you with advertisements relevant to you and your interests on other online platforms based on your visits and surfing behaviour on our Website and other third party websites. Based on these interests, we develop a segmented profile and then adapt the content and the advertisements on our Website for various groups of customers. Third parties that set cookies via our Website may also try to find out what your interests are in this way, and this information may be used to present you with content or advertisements that appear more likely to be of interest to you on other, non-Beavertown websites. In this case, the information about your current Website visit may be combined with information from previous visits to websites other than ours. At the same time, these advertising cookies are also used to limit the number of times you see an advertisement as well as to help measure the effectiveness of advertisements.

We also improve our marketing strategies by ‘matching’ advertising cookies collected about you with your profile on a Social Media Platform, so that we can show you marketing content which may be of interest to you (for example, by using Facebook Pixel).

Even if no advertising cookies are used, please note that you may still be provided with advertisements on our Website; however, these advertisements will not be tailored to your interests.

Third party social networks (e.g. Facebook, YouTube, Twitter, LinkedIn) may also place cookies. This enables you to share content of the Website on social networks. These third parties may use cookies for their own purposes. We have no influence over how these social media networks make use of your data. For more information regarding the cookies set by the social media networks please refer to their own privacy and cookie policies.

4. Control your cookie settings

You have the option to consent to our use of the different categories of cookies by clicking ‘Preferences’ in the cookie banner that is presented to you when you visit our Website.

You can manage your cookie settings in your browser at any time. Please be aware that your browser settings may not offer you the same ease of use as the cookie preferences centre on our Website. If you simply disable all cookies in your browser’s settings, you may find that certain sections or features of our Website will not work, because your browser may prevent us from setting functionally required cookies. The following links may assist you in managing your cookies settings, or you can use the 'Help' option in your internet browser for more details.

Please be aware that we do not currently make use of a technical solution that would enable us to respond to your browser’s ‘Do Not Track’ signals.

5. Concluding remarks

We will keep this Cookie Policy under review and may make updates to it from time to time. Any changes to this Cookie Policy will be posted on our Website, and to the extent reasonably possible, will be communicated to you. You can consult this web page for the latest version.

If you have any further questions and/or comments, please contact webshop@beavertownbrewery.co.uk.

The most recent version of this Cookie Policy is dated August 2024.