THE UNBECOMING IS FULLY BOOKED - AL'S BAD NEWS ISN'T

The Unbecoming appointments have officially sold out.
                                                                                                                                                                                          But Al’s Bad News is still very much open - and there are a limited number of walk-in Quick Fix appointments available each day, subject to availability.
      
        Come meet Al and his motley crew of miscreants, grab a scratchcard with your Beavertown purchase for the chance to win merch, and get your mugshot taken in the photobooth.

        No booking needed to come in and get involved.

Stick Your Neck Out. Al’s waiting.

WHEN 29th–31st OCTOBER
2026
WHERE SHOREDITCH,
LONDON
TICKETS Fully Booked
WALK-INS Limited Availability

YOUR UNBECOMING: WHAT TO EXPECT

01

STEP INTO AL'S WORLD

Start at Al’s Bad News on Shoreditch High Street, where Al, his wife Sonya and their motley crew will draw you into their strange world. Keep your eyes open, ask the right questions and discover what lies beneath.

02

TAKE A SEAT

Once you’ve checked in for your appointment, head into the waiting room, browse the lookbook and select your transformation.

03

DISCOVER THE BONE WORKS

Head down to The Bone Works, where questionable treatments and experimental transformations await. Take a seat as our team of make-up and prosthetics specialists get to work on your Unbecoming.

04

HEAD OUT IN STYLE

Once your Unbecoming is complete, admire - or despair at - your new look and head out into the night ready to turn heads.

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The Unbecoming: A Halloween Experience in London

The Unbecoming FAQ's

The Unbecoming is Beavertown’s Halloween pop-up experience in Shoreditch, taking place at Al’s Bad News inside The Ace Corner Shop.

Your visit begins with time to explore Al’s Bad News before your Halloween makeover appointment. Standard appointments take place downstairs at The Bone Works, with an accessible upstairs appointment also available.

The Unbecoming takes place from Thursday 29th October to Saturday 31st October 2026. 

The Unbecoming takes place at:

Al’s Bad News
The Ace Corner Shop
149 Shoreditch High Street
London E1 6JQ

Tube: Old Street station on the Northern line is approximately a 10-minute walk away. Liverpool Street station is also within walking distance.

Overground: Shoreditch High Street station is approximately a 5-minute walk away.

Bus: Nearby routes include the 26, 35, 47, 78, 149, 205 and 242.

We recommend checking Transport for London for the latest travel information before setting off.

Tickets cost £5 per person, plus a £0.50 booking fee. We're now sold out, however we are able to accept some walk-ins. First come, first served. 

Yes. The Unbecoming is strictly 18+.

Please bring valid photographic ID. Challenge 25 applies, so anyone who appears under 25 may be asked to provide proof of age. 

The Quick Fix: 20 minutes - one focused SFX makeup feature, such as a scratch, bite, scar or stitched detail. Total experience time: 40 minutes (includes 20 minutes of exploration time).

The Half Works: 40 minutes - a more involved transformation, with more extensive makeup, multiple details or a distinctive character effect. Total experience time: 60 minutes (includes 20 minutes of exploration time).

The Full Works: 60 minutes - a complete, more elaborate transformation, with full-face artistry or multiple SFX elements and intricate detailing. Total experience time: 80 minutes (includes 20 minutes of exploration time).

The Upstairs Appointment: 60 minutes - experience The Unbecoming with our 60-minute appointment option, located in the accessible upstairs area of Al’s Bad News. If you require wheelchair access, please select this option on DesignMyNight when booking. Please note that The Bone Works salon is located downstairs and is not wheelchair accessible. Total experience time: 80 minutes (includes 20 minutes of exploration time).

On arrival at Al’s Bad News, you’ll receive a can of Beavertown beer or non-alcoholic beer and have time to explore before heading downstairs to The Bone Works, our Halloween salon.

At The Bone Works, you’ll choose a pre-designed Halloween look from the lookbook available for your appointment type. Our artists will then bring your chosen transformation to life.

Yes. You’ll be able to choose from the pre-designed Halloween looks available for the appointment type you’ve booked.

The transformations shown in campaign imagery are for illustrative purposes and may not represent a specific look available on the day.

Bespoke makeovers and requests to create your own look aren’t available. 

No. Costumes aren’t included.

The Unbecoming focuses on face make-up, with the level of detail and complexity depending on the duration of the appointment you book.

No. Guests cannot bring their own makeup for use during the experience. Our artists will use the products provided.

Please arrive on time for your booked slot. Your experience begins with 20 minutes to explore Al’s Bad News and enjoy your first can of Beavertown beer or non-alcoholic beer before heading to your makeover appointment. 

Late arrivals may miss part of their experience. The event team will advise whether your appointment can still go ahead, and an alternative appointment slot cannot be guaranteed. 

Pre-booked appointments are now sold out. Walk-in appointments will be available, subject to capacity and availability. Walk-ins are not guaranteed, so we recommend booking in advance to secure your slot. Walk-in guests will be required to review, accept and sign these terms and conditions prior to proceeding with their appointment.

Al’s Bad News is wheelchair accessible upstairs.

The Bone Works salon is located downstairs and isn’t wheelchair accessible. If you require wheelchair access, please book The Upstairs Appointment (60 minutes) and select this option when booking on DesignMyNight. 

Each ticket includes two 330ml cans of Beavertown beer or non-alcoholic beer. You’ll receive one can on arrival at Al’s Bad News and a drinks token to redeem for a second 330ml can at the upstairs till when you leave the experience.

Each ticket includes two 330ml cans of Beavertown beer or non-alcoholic beer. You’ll receive one can on arrival at Al’s Bad News and a drinks token to redeem for a second 330ml can at the upstairs till when you leave the experience.

Bookings are non-refundable and non-exchangeable, except where required by law or in the event of cancellation, in accordance with the ticket terms and conditions.

The experience may involve cosmetics, adhesives, prosthetics and other special-effects products. Please tell the event team before your makeover if you have any allergies, skin conditions, sensitivities, medical conditions or other concerns that could affect your participation.  

If you wear contact lenses, please let the team know before any make-up or prosthetics are applied. You can decline any element of the makeover at any time.

Photography and filming may take place during the event. Please refer to notices at the venue for information about filming and the use of images or recordings. Guests may also be asked to provide express written consent to photography or videography during their appointment.

Animals are not permitted, except for assistance dogs. Please contact the event team in advance to discuss any assistance requirements at webshop@beavertownbrewery.co.uk.

Beavertown x DUSK Halloween

FIRST ROUND'S ON US

Dial up your Halloween by grabbing yourself a free pint of Neck Oil with DUSK. Just download the app, unlock your pint and head to your nearest participating pub.
*T&Cs apply. One win per day post free drink redemption. Prizes available at participating venues only. 18+ only. Please drink responsibly.
Beavertown Halloween Trick or Treat

TRICK OR TREAT!

Stand out surprises are lurking in our online store. Shop Beavertown throughout October and enter Trick2026 or Treat2026 at checkout to unlock a Halloween surprise. You may leave with more than you expected...
*T&Cs apply. Whilst stocks last. Limits apply. No cash alternative. Order cannot be amended once shipped. Trick or Treat offer can be changed, cancelled or amended at any time. UK residents (excl. Scotland & NI) aged 18+. Please drink responsibly.
Beavertown Neck Oil Halloween instant win

PINT. SCAN. WIN?!

Throughout October in selected pubs, buy a pint of Neck Oil and receive a digital scratchcard via a QR code. Test your luck for the chance of winning £1,000 along with instant prizes.
UK residents (excl. Scotland & NI), 18+. Purchase required. 01.10.26–02.11.26. Max 1 entry per person per day and 1 per transaction. Prizes vary by participating venue. Full T&Cs apply. Please drink responsibly.